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Discount Ugg Boots For Women
 | UGG Australia Women's Classic Tall Boots 10 M (US), Black Shoes (Deckers Outdoor Corporation) (Amazon.com) List Price: Price: $179.00 You Save: $0.95 (1%) Fully lined with genuine sheepskin Smooth leather outer Boots feature materials that are not waterproof |
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 | UGG Australia Women's Classic Short Boots, 8, Chestnut Shoes (Deckers Outdoor Corporation) (Amazon.com) List Price: Price: $146.95 You Save: $3.00 (2%) Smooth leather outer Fully lined with genuine sheepskin Wicks away moisture and helps keep feet dry |
 | UGG® Boots Women's Classic Short Boots in Chestnut Shoes (Ugg Australia) (Amazon.com) List Price: $150.00 Guaranteed Satisfaction Brand New Fast Shipping! |
 | UGG Australia Classic After Dive / Surf / Ski Short Boots Chestnut Womens 8-8.5 Shoes (UGG) (Amazon.com) |
Deckers Might Have You Saying Ugg In 2012
In January I started to follow retail sales from Christmas 2011, paying particular attention to anything that was being deeply discounted, indicating a lack of consumer demand. I had expected to find big sales on things like outerwear and winter apparel because of the unseasonably warm winter, when I stumbled upon a surprise: discounts on Uggs.
Deckers ( DECK ) has been a star over the last decade, led by their sales of Uggs. Young women have adored their sheepskin boots for years now, making them a hot commodity. However, the mania might be coming to an end. Dillard's ( DDS ) had 40% discounts on 57 of the 136 types of Uggs online, as did Zappos and various other online retailers. Alexa.com , who posts traffic stats for websites, has shown a less than positive y-o-y comparison of online traffic to Deckers' main webpage, Uggs.com, and Amazon's top 100 Women's Boots ( AMZN ) doesn't find Uggs at the top, but rather cheaper competitors such as BEARPAW and Sorel. On December 15th, Sterne Agee made a stunning downgrade, from a "Buy" to "Underperform," citing the above concerns, and noting that Nordstrom ( JWN ) is no longer limiting the number of Uggs allowed to be purchased online by any one person. This is very concerning since customers never see discounts on real Uggs from these type of retailers, and the boots have always been top sellers.
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